There is something truly special about the ways children can take the simplest of ideas and turn them into extraordinary adventures. From imagining their own characters and creating new worlds to bringing their favorite fictional heroes into everyday play, the possibilities have always been as limitless as their imaginations.
And while toys have continued to evolve alongside technology, an exciting new experience is giving families an opportunity to see just how those imaginative ideas can become something they can actually hold in their hands!
Toybox is bringing the magic of 3D printing to New York City with an all-new pop-up experience at Grand Central Terminal, inviting children and families to discover a different side of toy creation. Running from November 11 through November 21, the limited-time event will give young visitors an opportunity to watch toys being created right before their eyes, explore designs inspired by some of their favorite characters and even create a personalized toy of their very own.
The experience brings together the excitement of technology with the creativity of traditional play, allowing children to see how a digital design can gradually transform into a physical toy through the process of 3D printing. Rather than simply selecting something from a store shelf, visitors will have the opportunity to watch the creation process unfold, offering a glimpse into how toys can be made using this increasingly accessible technology.
And for fans of some of the biggest names in entertainment, there will be plenty of familiar faces joining the fun!
The pop-up will feature licensed character designs inspired by Harry Potter, Batman, Hello Kitty and SpongeBob SquarePants, bringing together several beloved entertainment properties for children to explore. From the magical world of Hogwarts to the adventures of Bikini Bottom, the experience offers another way for young fans to connect with characters they already know and love while discovering something new.
But perhaps one of the most exciting parts of the event is the opportunity for children to create a personalized toy to take home. By combining their own creative choices with the technology behind 3D printing, visitors can enjoy an experience that goes beyond simply purchasing a new collectible, giving them something they helped bring to life themselves.
And with the holiday season rapidly approaching, the event is arriving at a particularly fitting time for families visiting New York City. Whether they are already exploring the sights and sounds of Grand Central Terminal or looking for a new activity to enjoy together, the pop-up offers a little hands-on creativity in one of the city’s most recognizable destinations.
The Toybox 3D-printed toys pop-up will take place at Grand Central Terminal in New York City from November 11 through November 21, 2026, giving families a limited-time opportunity to explore the world of 3D printing and create a personalized toy inspired by their imaginations.

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