Mackayla Hunter on her first tour, I could not be happier for the talented young lady that I have come to know over this past months. If you do not have any background on Mackayla the best avenue is to check out her website at http://mackaylahunter.com/ and give a listen to some of her songs. I am sure that you will be hooked just like I was at the maturity of her voice and her skills as a song writer. The one thing I am a bit upset that the tour does not have any stops in NJ this time around, but I am trying to get one of our other people to the concerts in their area so we can bring you photos and videos. You can stay tuned to the website for more information at http://nobullytour.com/
The tour brings a great message about helping stop bullying with some awesome music attached to it. “Touring America and spreading the word that Bullies are NOT COOL!” The message does not get any more powerful and hip than that.
A dream has come true for 16 year old country crooner MacKayla Hunter. On July 16th, the Idaho native and high school junior will embrace the opportunity to open for one of country music’s most recognized artists; Steve Holy. MacKayla will take the stage in front of thousands of fans during the Snake River Stampede, “Stampede for the Cure” event, America’s largest and most publicized rodeo festival, to introduce her radio single “Forever is just a day”.
Despite the tumultuous introduction into the music world and the public’s outcry for the prior false hopes of collaborating with Taylor Swift, MacKayla still holds her head high and forges ahead towards creating her own superstardom. In fact, the very heartbreak she endured by unsavory concert promoters and their tactics of bullying her into fraudulent performance opportunities she uses as strength to show her peers that they are not alone in being taken advantage of.
The marketing plan for releasing her new single will be taking a non-traditional approach in promotion. She reached out to a leading PR firm, Just Not Famous Enough Publicity, (a New York agency that specializes in out-of-the box media strategies and couples it with Philanthropic initiatives), to handle her media interests. The agency is currently hosting a nationwide PSA mall tour for Anti Bullying which features Radio Disney’s Pop music artists as its first installment. MacKayla’s idea was to participate in the tour as a supporter of the campaign during the country music edition, but from a perspective that is not as common as school yard bullying.
“I want to express that bullying is not always a teen to teen interaction. Sometimes it is adults who take advantage of our naivety towards this music business. This type of bullying needs to stop”, explains MacKayla. With a fresh take on that bullying angle, JNFE decided to allow her the freedom to find six other country music artists with similar interests to join her on the tour. On August 12th – 18th, the No Bully Tour Country edition will visit major malls, Boys & Girls clubs and YMCAs beginning from South Carolina and ending in Austin, Texas. This will span seven days. The goal is to find the right artists to become tour-mates with, deliver heartfelt PSAs along the route of the tour, and give a small promotional concert with meet & greets for the fans. This will all be done while servicing the radio with “Forever is just a day” in each touring city.