Netflix No. 1 Kids Series Bebefinn Launches New Interactive Kids App

The Pinkfond Company is happy to announce the global launch of “Bebefinn Town,” which is a new interactive kids app that is inspired by the Netflix show, Bebefinn. The app brings the show beyond video as you get nine interactive games, as well as Bebefinn sing-along videos. “Bebefinn Town” is available in five languages and has launched across 175 countries on Google Play and the App Store.

Netflix’s No. 1 Kids Series Bebefinn Launches New Interactive Kids App “Bebefinn Town”

• Expands the Bebefinn universe beyond video into interactive digital play
• Features nine interactive games inspired by everyday routines, available in five languages across 175 countries

The Pinkfong Company, the global entertainment company behind Baby Shark, today announced the global launch of “Bebefinn Town,” a new interactive kids app inspired by its hit franchise Bebefinn.

Since its debut, Bebefinn has rapidly expanded its global reach, ranking No. 1 on Netflix Kids charts in 11 countries and landing in the top 10 across 25 markets. The franchise continues to grow across platforms, surpassing 20 billion views and 35 million subscribers on YouTube to date, while also generating strong audience response through its recent global theatrical release and growing demand for licensed merchandise across key markets.

As part of the ongoing expansion of the Bebefinn universe, Bebefinn Town offers a play-based digital experience that supports interactive play. The app features nine activities inspired by everyday routines — including dressing up, cleaning, and brushing teeth — helping kids engage with daily habits through play. It also includes 48 Bebefinn sing-along videos and interactive character moments designed to encourage emotional expression. Bebefinn Town is available in five languages — English, Spanish, Portuguese, Japanese, and Korean — and can be downloaded via Google Play and the App Store in 175 countries.

“Bebefinn has seen remarkable growth in a short period of time,” said Dongwoo Son, Chief Technology Officer at The Pinkfong Company. “The strong support we’ve received from fans around the world inspired us to bring the Bebefinn universe into a more interactive format with the launch of Bebefinn Town. Through the app, we aim to create engaging digital experiences that reflect how kids naturally explore and play — and we look forward to expanding the franchise in new ways.”

The Pinkfong Company currently operates more than 200 mobile apps worldwide, with over 530 million downloads to date. The company has achieved No. 1 in revenue in the education category across 112 countries, reinforcing its position as a leading player in the global family entertainment market.