“Close your eyes, open your heart. Believe in yourself, that’s how it starts.”
Over the past ten years fans of the famed six fairies (Bloom, Stella, Flora, Musa, Tecna and Aisha) known famously as the Winx Club have quested alongside the fairies as they set off on adventure after adventure and unlock hidden magic. With musicals, live events, three films, endless lines of consumer goods, seven seasons of magic (and did I mention a section of an amusement part in Italy) and more the series has substantial popularity across the globe.
It has been quite the ride since the famed heroes first appeared back in 2004. Not simply speaking narratively either; as a series WInx has a rather interesting and unique path. Yet what started in Italy has expanded out and created a very diverse fandom.
For anyone who might not be familiar with the series, Winx Club is a series native to Italy to a company known as Rainbow. The series chronically that of the Winx Club, six fairies that use their magical powers to fight against evil as they deal with more mundane parts of life that hit closer to home (friendship, school, growing up, ect.). From uncovering Bloom’s secret past, saving a lost kingdom, returning the magic to Earth, and traveling the magical oceans are simply only a small offering of the tales. Along the way the girls must work harder to achieve new transformations that allow them to become stronger.
Winx is notably one of the most recognizable western magical girl series, it plays off quite a bit of the tropes and themes generally presented within the genera. Magic, friendship, romance and adventure are critical parts to the narrative. But their reality and approach to magic vary more than others.
With most magical girl series, the powers or magic that are bestowed upon the characters are generally are kept a secret resulting in either an alter ego or plain secrecy. Exposed is a great fear. They are still to some extent normal girls, with textbook normal on-goings. Magic is not a normal part of daily life. But in Winx it is.
The girls live the Magical Dimension, a universe filled with magic and generally everyone has some amount of magic in them and use it openly and commonly. The Winx have no reason nor need to mask their true selves. In fact gather acceptance of magic is a massive part of season four. The Magical Dimension is a diverse and enriching setting with the countless realms. Even our main setting, a realm known as Magix notable for being the home of what we can presume are the finest colleges (Alfea, Cloud Tower and Red Fountain) really spotlights how interesting their worlds are.
There is a lot to Winx, and quite a bit to say both on a narrative level and general. And considering there is much more in-store for the series in the near future including a new spin-off series, well, there will be more to talk about. For now, however North American fans can finally rejoice that season seven is on its way to Nick Jr. on November twentieth.
Much like the past two seasons of the series, the seventh season of Winx runs under a specific theme; fairy animals. Despite the concept of fairy animals not being a new idea or introduction to the series, it does take a different look on them.
Here is the official summary for the latest adventure:
“Each fairy animal has a special talent, necessary for the balance of the Magic Universe. The Winx will discover this, while facing two new dreadful villains and getting new amazing transformations along their journey!”
“Winx Club series 7 carries on the theme of recent Winx releases by carrying a strong environmental message. In this adventure the fairies discover the real importance of the rare Fairy Animals, which they must save from Kalshara, an evil shape-shifter and her clumsy brother, Brafilius. The theme of endangered animals recurs throughout the series as the Winx establish an Animal Rescue Park on Earth, where they look after vulnerable animals such as pandas and tigers. The girls also undertake missions in the Magic Dimension and Earth to raise public awareness about the animal cause. This builds to their final mission – to discover the ultimate power of the Fairy Animals, which can give control over all the animals of the Magic Universe.”
Once again it seems that the WInx are in for another adventure that will keep them on their toes.
Winx Club season seven airs Sundays on Nick Jr.
Join the conversation: what are your thoughts on season seven’s arrival?