New lines of toys for girls intend to inspire girls in STEM fields
For most girls the idea of liking science, math, technology or engineering seems to be a foreign idea. There may be a new dawning in the toy department to get girls interested in these topics.
For girls with an interest in science and, perhaps more important, for those whose interest hasn’t been piqued yet, the toy department is finally evolving in a meaningful way. “The toy industry has a long history of marginalizing girls when it comes to the sciences,” said Richard Gottlieb, CEO of Global Toy Experts and publisher of Global Toy News. In the last six months, though, at least three new toy lines aimed at girls ages 6 to 12 have debuted, all intent on engaging girls in science, technology, engineering and math (STEM) subjects. Two of them, Nancy B’s Science Club, which offers science-related tools, and GoldieBlox, a construction set, both have female character models. GoldieBlox and the Spinning Machine, the line’s first toy, offers not just Goldie the engineer but other characters for kids to connect with. Nancy B also offers real-life role models on the packaging, women in the fields of science that use the tool in the box.
In addition, while Nancy B has “science club” and the journals for girls to create their own stories, GoldieBlox and Roominate have stories that go along with the toy’s construction. If you haven’t seen any of these they are definitely worth checking out. What do you think about all this?
Source News: North Jersey.com