Selena Gomez & Demi Lovato’s Fashion Line Sales Are Weak
Selena Gomez and Demi Lovato (the line is inspired by her former character, Sonny and is not really designed by her) both have seen some success with their fashion lines. However, both have been beat by Madonna and her daughter’s line in terms of sales. Selena’s line has done weak due to it being sold at Kmart, much like how the Kardashian’s which is sold at Sears. Demi’s line is doing decent at Target. However, Madonna’s line at Macy’s is reported to be the strongest out of all of the celebrity lines.
I am not surprised since Madonna’s line has a rocker edge that the rest do not. Then again, it does help to sell the lines in a high-end store. It adds a certain level of status that other stores do not. However, I do have hope that Sears and Kmart will be able to save themselves at the very least. I would hate to see those stores go, but they seem to have been doomed for so long now.
How do you feel about Selena and Demi’s lines? I like Selena’s and I do hope that Demi actually releases a real line of her own. But I suppose their lines do not have that rebel factor that Madonna’s does have. It is a shame, but what do you expect? I personally think that Selena and the Kardashian’s lines are far better than Madonna’s. Then again, they do have a certain level maturity that Material Girl lacks.
article source-Janet Charlton’s Hollywood